Video Transcript
Kyle Raver
Research Analyst
Global Equity Team
Agentic AI is where this brand-new technology, called generative AI, meets the software industry. It’s going to be really exciting. It’s going to lead to a whole bunch of new product categories and exciting revenue growth opportunities.
So, for a financial advisor, reaching out to clients, it’s the main lifeblood of what they do, and 20 years ago, they would have had a call with a client, and they would have taken notes, and it would have been on paper and pencil and in a binder, and trapped. Ten years ago, they’d start putting that stuff into a CRM, and that way it can be cataloged and logged in so we can not only drive the business but also catalog what we say to our customers.
Today, we’re going to use natural language processing and generative AI to transcribe the call in real time, summarize it, and then think about key action steps. In the future, we’re going to see an agent pop up a thank-you note immediately to circle back with that client. And once they do that, then all of a sudden a new workflow is engaged.
And as the technology progresses even further, what we’ll see is that the agent will automatically draft a thank-you note in the voice of that financial advisor, then, send it automatically without even needing a review. We have a technology that allows a financial advisor to take this workflow and move it from hours to minutes to seconds—to automate it.
So, the software industry has a long history of offering more and more capabilities. If we go back over the arc of the industry for the last 30 years, the capability of software has gotten better—much better—over time. Also, with each iteration of capability has come an increased opportunity to monetize.
So, I think as more and more functionality goes into the software with generative AI, they’re going to be able to monetize the product even better than they have been. So, as I look out three to five years, I think this will become a very important driver for revenue growth.
Disclosure
The views and opinions expressed herein are those of the speaker(s) as of the date of publication, are subject to change without notice as economic and market conditions dictate, and may not reflect the views and opinions of other investment teams within William Blair. Factual information has been obtained from sources we believe to be reliable, but its accuracy, completeness, or interpretation cannot be guaranteed. This material may include estimates, outlooks, projections, and other forward-looking statements. Due to a variety of factors, actual events may differ significantly from those presented. This video has been provided for informational purposes only and should not be considered as investment advice or a recommendation of any particular strategy or investment product, or as an offer to buy or sell any securities or related financial instruments in any jurisdiction. Investment advice and recommendations can be provided only after careful consideration of an investor’s objectives, guidelines, and restrictions. Investing involves risks, including the possible loss of principal. Past performance is not indicative of future results.