William Blair acted as financial advisor to Moss Inc., a portfolio company of EagleTree Capital (EagleTree), in connection with its sale to The Vomela Companies (Vomela), a portfolio company of The Riverside Company. The transaction closed on December 15, 2025.
About the Companies
Founded in 1975, Moss Inc. is based in Franklin Park, Illinois, and partners with brands around the world to tell their story through compelling experiences. Across North America and Europe, the company continues to sustainably blend materials, technology, and technique for unique branding endeavors. Through global sourcing, fabrication, print, and solutions design, Moss is a proven partner for every brand possibility.
EagleTree is a leading New York-based middle-market private equity firm, with $4.8 billion of assets under management, that has completed over 45 private equity investments and over 105 add-on transactions over the past 20-plus years. EagleTree primarily invests in North America in the following sectors: business services, consumer, and specialty industrial.
Vomela, based in St. Paul, Minnesota, is the force behind remarkable brand experiences. The company helps brands create the moments people remember—at the intersection of brands and culture—whether at major events, in retail spaces, across transportation fleets, or inside homes. With 1,600 employees at 20-plus locations across North America and Europe, Vomela delivers end-to-end visual communications with unmatched scale, care, and craft. Since 1947, leading brands have trusted the company to bring ideas to life in ways that truly matter.
The Riverside Company is a global investment firm focused on being one of the leading private equity and flexible capital options for business owners and portfolio company employees at the smaller end of the middle market by seeking to fuel transformative growth and create lasting value. Since its founding in 1988, The Riverside Company has made more than 1,100 investments. The firm's international private equity and flexible capital portfolios include more than 140 companies.
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